Within business as in life, we are continually communicating with others, some we have one-off short interactions with, whereas others become lifelong friends! In this blog, we'll look at whether your first interaction with anyone is likely to create the former or the later! If your 60-Second pitch doesn’t clearly answer a prospect’s “What’s in it for me?” question, there will be nothing in it for you! The objective of a 60-second elevator pitch is to capture a prospect’s attention for the … [Read more...] about What is an elevator pitch?
6. Sales & Negotiation
I'm a huge advocate for sharing the real essentials with other business owners to help and empower them achieve their Big Fat Hairy Audacious Goals! One of the ways I do this is agree to be interviewed by podcasters, YouTubers, and others with a client base of business owners. Here, I was interviewed by one of our existing Explorer Mastermind clients - Amanda Daniels from Koogar Integrated Marketing. … [Read more...] about 8 Essentials to SCALE, Podcast
Job descriptions often list negotiation skills as a desirable asset for job candidates, but the ability to negotiate requires a collection of interpersonal and communication skills used together to bring a desired result. The circumstances of negotiation occur when two parties or groups of individuals disagree on the solution for a problem or the goal for a project or contract. A successful negotiation requires the two parties to come together and hammer out an agreement that is acceptable to … [Read more...] about How to achieve a WIN-WIN
There is something salespeople do that makes selling more difficult. They don’t mean to do it, and many still don’t know what they should do differently and why what they’re doing makes selling more difficult. What they are doing is leading with their products. It is easy to get hyped up about your product, especially if you work in a company that develops great products. A lot of the internal conversations are about how the product is better than what came before it and how it is better than … [Read more...] about NOBODY wants to buy your product/service
New Versus Old, the 8 Fundamentals to sustainable scale! Whilst the traditional model of forming and growing a business still exists, it has to be recognised that the birth of the internet, social media and electronic payment options has enabled a new form of business to emerge. One that is faster, slicker, more profitable, less time consuming and requires far less resource to enable an extortionate amount of money to be made! However, in BOTH models there are still far too many either … [Read more...] about Are you ready to SCALE?