What would your business look like if you had a designed team of dedicated directors working collectively to significantly and sustainably grow both you and your business?

What would it mean for you, your family AND your business to #ADDAZERO to your personal disposable income?

Are you on track to SCALE the business in 2020?

No alt text provided for this image

I’m looking for just FIVE ambitious Business Owners to join our North West #ADDAZERO Explorer Mastermind.

As it stands we’re nearly at maximum capacity, but we currently have just 5 spaces available.

Once they’re taken we’ll be ‘closing the doors’ for the foreseeable future.

If you’re one of ‘the lucky 5’ you will:

  1. Meet regularly and Mastermind with an Elite group of UK-based Six and Seven Figure Business Owners.
  2. Get monthly one-on-one coaching/mentoring from a 2 x Global Entrepreneurship ‘Big Impact to Business’ Award Winner, Listed on the UK ‘Clear Business 100’ personally (usually upwards of £24,000+VAT per year)
  3. And… get FULL ACCESS to our tried, tested, and proven #ADDAZERO Business Methodology.

There are two small conditions if you want to be considered…

1. You need to be prepared to put in the work!

If we’re going to work together on scaling your business, you need to be ‘all in’ for the next 12 months.

You can’t be juggling or sitting on the fence. You can’t be one of those “I’ll give it a go” or “How long does it take” kinda business owners. You need to be able to give this your full focus.

So, if you’re one of these people who likes to “dabble” in and out of projects and programmes – you might as well stop reading now – this is not for you.

But if you can commit 100%, I’d love to work with you and help you SCALE your 6-7 figure business.

2. You need to be willing to be a case study in my future marketing

I’m prepared to significantly discount my usual £24,000+VAT fee to work with you, providing I can do a ‘before and after’ video interview, telling the story of how applying the #ADDAZERO methodology to you and your business, has made a significant impact to both you and your business.

As you may know, over the last 5+ years I’ve spent an incredulous amount of time and interest in studying Big Business Failure!

“You can ALWAYS learn SO MUCH more from failure, and I’ve studied more than 150”.

The results were alarming, and have led me to develop, create, test and launch our #ADDAZERO Explorer Mastermind program. For some, I’ve become known as the “go-to guy” when it comes to mentoring business owners to significantly and sustainably grow both them and their businesses.

In fact, I have now helped more than a thousand business owners to SCALE their business, with 7 being National Entrepreneur of the Year finalists, and many more winning either industry specific or regional business awards.

Here are just a few of our most recent clients who are getting stunning results right now:

No alt text provided for this image
  • Gavin, who was able to take his extended family for a luxury holiday to Hawaii
  • Elizabeth, who recently moved into her DREAM home, having SCALED the business sufficiently to reward her and her family accordingly
  • And Richard, who just LOVES the team he has and the work they are all together in SCALING his business.

Let me share with you…

I HATE those hyped up programmes that promise you’ll make a £GZILLION in the next 90 days by sitting on your ar*e and doing nothing. They’re just not realistic. So, I cannot and will not make any promises here.

I’ll do everything I can (help you define a strategic growth plan, work with you to create the audacious goals, and hold you to account on getting things you have committed DONE, etc) but YOU will need to put in the hours as well.

What I will tell you, is that unless I believe you’re going to see a significant, marked and sustained improvement in the way and how your business operates – I won’t invite you into the group.


So what I’d like to do is invite you to come and spend a day with me (for FREE) where I’ll show you the “ins and outs” of how the programme works, so you can see for yourself what it’s all about and together we can decide if we’re a good fit (all the details of this “Discovery Day” are within this message).

What I can tell you, is that in 2003 I was medically discharged from the British Army, and left behind a progressive career. Since then, I’ve either bought, acquired or set up from scratch 4 of my own businesses, co-founded two others and currently sit on the Non-Exec Board for a multi-million-pound management company and Executive board for a Rapid Growth Tech Business.

But there’s more…

In 2011 I began researching WHY BUSINESSES FAIL!

There is SO MUCH information on businesses that do well, but as anyone who has struggled will know, you learn at least 10 x more from a failure than you do from a success! So I began looking into WHY DO BUSINESSES FAIL. I’m not talking about the paper shop on the corner or the local chippy, I’m talking Toys R Us, Dixons, Tie Rack, Tandy and many more. Over the next 3.5 years I researched over 150 business failures, and the results of which are SHOCKING!

On the DISCOVERY DAY, I’m going to show you exactly what I learned from researching them and the catastrophic flaws in their business that deemed they were destined to fail, and how we can use this information to not only avoid the same peril but learn from it to SCALE your business.

Those who attend, will get an inside knowledge of everything I’ve learned from studying these, and how to implement this strategically into your business to see the most amazing SCALE results. You’ll be fast-tracked towards the very top of the industry in the next 12 months.

So, the big question:


That’s a valid question. So let me explain the two main reasons why I’m looking for 5 new people to join the #ADDAZERO Explorer Mastermind:

1) PROOF: Now we’ve ‘cracked it’ and found the formula that works for both service and product-based businesses, we need to roll it out and demonstrate it works time and time and time again.

We’ve made it our MISSION to help 10,000 Business owners to significantly and sustainably grow both them and their businesses, in order they too can ADD A ZERO.

2) PROFIT: There, I’ve said it, and NO its not a dirty word! You see, we are ALL in business to make a profit, and I’ve already committed to our Big Fat Audacious Goal to build a retreat for Veterans suffering with Post Traumatic Stress Disorder. It’s a cause that is REALLY close to my heart, and I want to fund a retreat to help service personnel and their families who are struggling with the mental anguish of operational commitments.

Please understand, I have ALREADY committed to running a series of Mastermind groups throughout 2020, and need to ensure they are all FULL in order they are able to contribute towards OUR goals to build a veterans retreat!

IMPORTANT NOTE: I’ve personally invested in excess of £150,000 building my business. That includes learning and honing some of the best systems in the world, testing literally hundreds of different plans, business models, growth strategies etc to find out what works and what doesn’t.

I’ve invested time and money in presenting to business audiences all over the world to share what I’ve learned and so clearly, if you choose to join the #ADDAZERO Explorer Mastermind, you will be expected to invest as well.

Whilst I’m happy to waive the 5 figure fee I’d normally charge for working 1:1 with a client, you will be expected to make an investment if we are going to work together either through our #ADDAZERO Explorer Mastermind or as a 1:1 Client.

The investment won’t be anywhere near my usual fee, but will reflect the ALL INCLUSIVE package we have put together, which includes:

  • Bi-Monthly Mastermind’s hosted within a 4* Hotel & Spa
  • Bi-Monthly 1:1 #ADDAZERO Mentoring sessions
  • Access to ALL the other Mastermind members
  • Audio Recordings of ALL events
  • and much. much more…

In return, if you implement all that is shared within both Explorer Mastermind and the #ADDAZERO Business Methodology , I expect you see a minimum increase in sales of £50,000-£100,000 (probably a lot more – depending on the size of your business as it stands).

The MINIMUM growth our #ADDAZERO Clients saw in 2019 was 26% NET!

But as I already mentioned, before we can decide whether or not this opportunity is right for you, I’d like to invite you to “discover” it all for FREE first.

So, I’ve decided to host a “Discovery Day” for interested parties at Mottram Hall, Cheshire.

At the Discovery Day I’ll share with you a short presentation highlighting the 3 FLAWS which cause the failure of more than 80% of businesses who try and SCALE!

Then, we’ll DIVE STRAIGHT IN to demonstrate the power of Mastermind by showing you FIRST HAND exactly what is involved and the power it can have in accelerating your thoughts, idea’s and GROWTH.

I’ll show you step-by-step how I’ve helped some of our previous Mastermind clients (who have gone on to win national and international awards)

In the time we have together, I promise won’t hold back a single detail, because I want you to have all the facts.

Then we’ll have a quick break and you’ll have the chance to ask as many questions as you like about joining either our #ADDAZERO Explorer Mastermind or working together as a 1:1 client.

Finally, if you’d like to be considered for one of the 5 spaces I have available, you and I will sit down together for a private 1-to-1 “interview” where we’ll decide if you and I are a good fit for each other.

We’ll start at 09.30Hrs and I expect to wrap up somewhere around 13.00Hrs

With NOTHING to loose and EVERYTHING to gain, do you, your family and your business a favour, and book yourself onto our #ADDAZERO DISCOVERY DAY.

Remember, I’m simply asking you to make a DONATION equivalent to the value YOU believe this day and all I will be sharing is worth to YOU and the future growth of YOUR business!

Click HERE to reserve your place NOW