I'm a huge advocate for sharing the real essentials with other business owners to help and empower them achieve their Big Fat Hairy Audacious Goals! One of the ways I do this is agree to be interviewed by podcasters, YouTubers, and others with a client base of business owners. Here, I was interviewed by one of our existing Explorer Mastermind clients - Amanda Daniels from Koogar Integrated Marketing. … [Read more...] about 8 Essentials to SCALE, Podcast
4. Marketing Management
Are you ready to SCALE?
New Versus Old, the 8 Fundamentals to sustainable scale! Whilst the traditional model of forming and growing a business still exists, it has to be recognised that the birth of the internet, social media and electronic payment options has enabled a new form of business to emerge. One that is faster, slicker, more profitable, less time consuming and requires far less resource to enable an extortionate amount of money to be made! However, in BOTH models there are still far too many either … [Read more...] about Are you ready to SCALE?
One size fits NOBODY
Despite having a great CRM, with everyone details it's never quite as simple as dropping an email or picking up the phone. Since a number of our clients recently moved up into our Explorer Mastermind group, it has left a 'void' in our JSO Mini-Mastermind group which has yet to be filled. I recall getting people to join this group was relatively easy, we spent an email inviting them to join us, we included details about all the added benefits attendee's would leave with and gave them a clear … [Read more...] about One size fits NOBODY
Power 100
OMG we've only gone and done it!..... Smith & Williamson is one of the UK’s leading financial groups. Their Power 100 is created in conjunction with Fresh Business Thinking and the Great British Entrepreneur Awards to providing information and advice and help business owners and entrepreneurs run their businesses more effectively and efficiently. Guy Rigby, Head of Entrepreneurial Services at Smith & Williamson, said: “Our Power 100 celebrates those who use their experience or … [Read more...] about Power 100
Twas the night before Christmas
Twas last year, the night before Christmas, when all through the business, There wasn’t a piece of content making a peep, no, not even a tweet. The website was now live and the phone would be answered with care, In hopes that new business soon would be there. The owners were nervously nestled in bed, While visions of new customers danced in their heads. But without a clear strategy, there was no specific target customer in mind, And without some differentiation, clients who … [Read more...] about Twas the night before Christmas
I really enjoy being HUMAN!
I recently received the following email from a friend, colleague and someone I hold in relative high regard for what they have achieved as a international keynote speaker and entrepreneur: Hi Jay I wonder if I could ask your opinion on something, please? I’m in the process of preparing an important presentation and your take on the topic would be very helpful. Could I ask you… When it comes to digital prospecting and lead generation for your business, what is your biggest frustration? … [Read more...] about I really enjoy being HUMAN!
